Paolo Scafora

The artisanal story of the Scafora family starts in the outskirts of Naples in 1956. Since then designing and manufacturing high-end shoes, either ready-to-wear and bespoke has been the focus. Gennaro Scafora was the eldest of eight children and born in 1942 in Naples. Founder of Paolo Scafora, taking the name from one of his sons, Gennaro was a workshop apprentice in the Industrial Neapolitan alleys of the fifties. He immediately developed talent and passion for the shoe craftsmanship and passed his skills to his younger brothers. In the seventies, he starts up a small workshop of the production of leather soles. His passion, efforts and constant drive were rewarded. His son, Paolo Scafora, learned the secrets of the master craftsman and became the driving force taking the Paolo Scafora brand on the next level.

The shoes and corresponding Paolo Scafora belts are totally handcrafted by the skilled master artisans sharing the values; passion, dedication and perfection. Precious leather such as French calf, American alligator and cordovan. Every shoe is hand-stitched in accordance with the traditional shoe constructions; Bologna, Goodyear and Norwegian. Each creation is handpainted with unique and sophisticated antique colour effects, also better known as “Anticato”. The crafting of all pairs is divided by a harmonious team, all with their own skill of excellence.

The Paolo Scafora Napoli logo embodies the roots, the tradition and Neapolitan pride of a family-run business. The heart of the logo is the coat of arms of “Terra di Lavoro” (Land of Work), former Province of the Kingdom of Naples, described by the historian Scipione Mazzela in his “Descrittione del regno di Napoli”(1601). In the middle there are two carnucopias encircled by a royal crown and filled up with products of “Campania Felix”, the region celebrated in Ancient Rome. In this logo, the coat of arms of two rampant lions have been added, symbols of strength and bravery. At the bottom, there are two inscriptions: “Genius Loci”, the supernatural entity protecting the territory and the hard work of the local communities; “Neapolis”. The beloved city of Naples preserving an incomparable craftsmanship tradition century after century. Passion, elegance and pursuit of perfection are created over time and made to last forever.

At Cipriani-Online you will find the finest selection of Paolo Scafora men’s shoes. All models shown are handpicked and in stock. Since the shoes are handmade and very exclusive products, you can count on our expertise to advise you personally to take any questions or doubts away. Are you looking for Paolo Scafora bespoke services or you require more information? Feel free to contact us at [email protected] and we can advise you on the best and quickest way to get your unique pair of handmade shoes.